Parade Your Pride All Year Long

--

Pride is a tremendously important time of celebration and reflection for the LGBTQ+ community online and off. This year we are not only excited to empower LGBTQ+ creators to celebrate alongside their communities, but to partner with the It Gets Better Project to help empower LGBTQ+ youth around the globe.

Here is what we have planned, including ways you can take part…

It Gets Better Project Charity Drive

StreamElements has partnered with the It Gets Better Project to help raise money for their efforts to uplift, empower, and connect lesbian, gay, bisexual, transgender, and queer (LGBTQ+) youth around the globe. To support their mission, we are:

  • Donating $25,000 to the It Gets Better Project
  • Launching a merch store featuring Pride-inspired items (shirts, hoodies, mugs, pillows, and more!) with 100% of the proceeds going to the charity
  • Providing tools and graphics to make it easy for content creators to join in the fundraising and celebrate Pride with their communities (creators can learn how to set up a charity stream with this guide)

Merchandise

LGBTQ+ artists Jaime Hayde and Andrea Marroquín were commissioned to create designs that are now available on a wide variety of products in StreamElements’ new company merch store with 100% of the profits going to the It Gets Better Project.

Some of the Pride-inspired merch available

These designs are also free-to-use by the entire creator community and can be found in the SE.Merch dashboard. When you click on a merch item to offer, there is an option to “Add Image.” The new Pride images are in the SE.Gallery tab. With SE.Merch’s tools, creators can further customize swag with their personal branding. Check out the amazing designs below that are available indefinitely.

Artist: Jaime Hayde
Artist: Andrea Marroquín

If you haven’t opened an SE.Merch store yet, here’s why you should consider it:

  • 100% free to launch with no paywall-restricted features
  • Takes only a couple minutes to easily set up
  • Offers the industry’s best profit margins on most products
  • Includes tools such as alerts, chatbots, widgets, and banners, all of which can be seamlessly added to your channel
  • Features a logo maker if you don’t have your own (or just want to offer your community more options)
  • Tips are available on how to optimize your store for success
  • 11 awesome Pride-inspired designs you can add to your shop

SuperTheme Channel Graphics

To empower creators to celebrate Pride on their channels is a new SuperTheme. This is a collection of overlays and alerts for the various stages for a livestreamed broadcast, including when a streamer is starting, ending, or taking a break from their broadcast, and alternating when in picture-in-picture mode. Jaime Hayde’s art is incorporated into the new SuperTheme and related alerts, all of which are available for the long term.

Check out this article on how to set up the SuperTheme on your channel.

SuperTheme Starting Soon Overlay
SuperTheme Alert

Creator Spotlights

Throughout the month, StreamElements is using its social media channels to highlight LGBTQ+ creators, including videos where they will share their journey and comment on what Pride means to them.

Our Values

For more information about StreamElements’ diversity and inclusion efforts, check out the Diversity section on our blog. This is where you can read about our Creator Diversity Program, Women’s History Month, and other initiatives that reflect our company values.

“Pride has always been an important part of my life. Seeing StreamElements partner with LGBTQ+ content creators and the highly impactful Its Gets Better Project to drive social change is a significant milestone, especially for myself and many other members of our staff who are part of the community we’re celebrating. Our goal with this campaign is to not only shine a light on all the amazing things Pride represents, but to continue our previous commitment to supporting diversity by ensuring the efforts we put forward are prominent year-round.” — Sean Horvath, CRO

--

--